A career coach supports professional decisions and development through structured coaching — not an advisor who tells you what to do, but a companion who draws out your own answers. When useful: career change, first leadership role, professional stagnation, job search after a long break. WEF: in a time of structural transformation, the need for professional career guidance is growing. Quality criteria: ICF certification (International Coaching Federation), demonstrable experience in your field, clear methodology. Objection: cost of 150–300 euros per hour — not affordable for everyone. Alternatives: BA career counselling (free, Q027), mentoring programmes, structured self-study with books and online resources.
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