What is the LinkedIn Social Selling Index and why is it relevant?

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The SSI (Social Selling Index) measures your LinkedIn activity on a scale of 0-100 across four dimensions: professional brand, finding the right contacts, engaging through content, nurturing relationships. LinkedIn Economic Graph: Profiles with an SSI above 70 are found significantly more often by recruiters — the algorithm favours active users. For job seekers this means: 1 comment daily, 1 post weekly, update profiles regularly. GDPR: LinkedIn is a US platform — data is stored in the US, Standard Contractual Clauses serve as a protective measure. Caveat: SSI correlates with LinkedIn activity, not necessarily with job search success — high quality of posts counts more than high quantity.

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